Our Mission & Values
We started out in 2007 as The Sock Drawer, but in 2022, we outgrew the drawer! At that time, we expanded our brand and our name to Goodly and began offering much more than the fun socks we had been known for. Now we offer lots of kinds of fun home goods, desk accessories and more, but our vibes remain the same. And so do our mission and values.
We made the videos below during our pre-pandemic, pre-Goodly days, and although they could use a little updating now that we're Goodly, they still ring true. Check out our mission statement and company values below to learn more about who we are and how we make choices.
We care. For real.
Make magic together.
Find strength in vulnerability.
Stay humble and nimble.
Pass it on.
From our headquarters in San Luis Obispo, California, our team works hard to spread joy all over the world. We’re certified as an official Great Place to Work, and we’re thrilled to get to do our dream job every day! If you ever have a question about any of our incredibly fun products, or you just want to chat with our team, give us a call. We can’t wait to get to know you!